Marketing Automation Software
Combine All Data, All Sources
ICX CRM can support integration through RestAPI with other applications such as e-commerce sites, ERP systems, etc.
Orders, pending shopping carts, and product browsing history can be interfaced onto ICX CRM which will then trigger actions such as sending an offer to close deal with the customer.
Automating Marketing
ICX CRM can help your marketing team engage the customers upon events such as recent web visit, recent order, recent segmentation or classification change, or simply customer anniversary.
Dashboard and Ad-Hoc Reports
Get real time dashboard and reports. Automate sending reports to your email on your scheduled time: daily, weekly, or monthly.
User can create own charts and reports.
Robust Workflow
Create your own workflow that can automate assignments and event notifications.
Your marketing team will not miss important moments in the customer journey, for example, new customer’s welcome package, customer’s birthday anniversary, upcoming contract renewal, etc.
User Security Management
ICX CRM comes with comprehensive user security configuration features: Authentication, Role Security, Data Group Security, ensuring that users can only access the data that they are authorized for. All data access is secured by 128-bit encryption method.
ICX CRM runs from secured cloud infrastructure, powered by Amazon Web Services in Singapore.
ICX CRM for Marketing Automation
Marketing Automation helps marketing team to engage customer groups more effectively with the help from modernized automation tools.
Solution Features:
Campaign Management
o Manage target lists.
o Create unlimited target lists, by choosing from prospect and customer database, using your choice of data filters for example customer segment, province, history of purchases, history of interaction, etc.
o Create message templates: email template, SMS template, telesales conversation script.
o Measure return on investment (ROI).
o Generate online survey for each lead, with lead scoring features.
Email Marketing
o Automation of Personalized Email Marketing.
o Email Template Builder Tools, Drag & Drop Style.
o Track no. of reads, clicks, customer-registered.
o Create unlimited online registration form or web form (Web-to-Lead).
o Integration with Gmail, POP3, SMTP mail server, Mailchimp the mass email service provider.
Marketing Team
o Automate sending messages to leads and customers upon dates and events that influence the buying decision, helping you nurture and convert a lead into a buying customer.
o Ad-Hoc report enables you to create unlimited number of reports for your marketing analytics.
Outbound Telesales Team
o Manage outbound call lists for telesales agents or call center agents.
o Agent call script, with lead scoring.
o User can click from screen to call out, with automated call logging.
o Generate post campaign follow-up reports.
